Wednesday, June 27, 2012

Action Cycle: Branding

On June 6, 2012, the IPLAN Committee met to celebrate the completion of the development of the community health improvement plan and to discuss the next steps necessary to implement the plan.  Prior to June's meeting, the Branding Subcommittee began development of a brand.  After engaging in brainstorming activities and discussion, the Subcommittee recommended that the IPLAN Committee should also be engaged in brainstorming activities for additional ideas. 

Thus, the IPLAN Committee participated in brainstorming activities to assist in brand development.  The results of the creative process were compiled into a survey and Committee members were asked to cast their votes for the new name, tag line, and logo.  The brand is still under developemnt but the results will announced within the next month. 

Stay tuned for announcement of the new brand!

06/06/2012 Meeting Minutes

No comments:

Post a Comment